MSLGROUP has hired Jon Hickey to lead corporate communications from its Boston office as a Senior Vice President across the practice.
MSLGROUP, Publicis Groupe’s strategic communications and engagement group, has appointed Jon Hickey (pictured) as a Senior Vice President for its corporate communications practice. Based in Boston, he stepped into the role recently and reports directly to Danielle Wuschke, Boston MD and U.S. operations lead.
Bringing to the role extensive skills in the areas of creative, integrated marketing communications as well as talent development, he will lend his expertise to strengthening the service capabilities across said market, which currently serves as one of the network’s largest locations in the United States.
Hickey was most recently Chief Marketing Officer at Fanzcall Interactive Sports, a mobile sports gaming company. Prior to his last commission, he was an executive director at George P. Johnson, a global experiential marketing agency, where he co-led the sports and sponsorship marketing practice.
He has also held senior communications positions with Digitas, Mullen, and the Boston Celtics. He graduated from the University of Rhode Island with a Bachelor’s of Science degree in marketing before graduating cum laude with an MBA in marketing from Bentley University, where he is currently an adjunct marketing professor.
“Jon is a new kind of leader for a new kind of MSL in Boston. His expertise in brand marketing and strategic communications and ability to work across disciplines will be a huge asset to our team and our clients, helping them solve their business challenges,” said Wuschke.