Makovsky Beefs Up Healthcare with Rob Schachter Hire

makovsky rob schachter

Communications firm, Makovsky, has added to its healthcare business with the hire of Rob Schachter as EVP, Deputy Head of Healthcare.

Communications firm, Makovsky, has welcomed on board Rob Schachter as EVP, Deputy Head of Healthcare, who will report to Partner and Chief Strategy Officer, Susan Goldstein. He was most recently MD at Lazar Partners, and before that, served under Ruder Finn’s healthcare practice for nearly a decade.

Schachter brings to the role more than two decades of experience in leading numerous U.S. and global teams for multiple device and pharmaceutical companies. He has worked on accounts like Novartis, Roche Diabetes, Daiichi-Sankyo, Medtronic, Merck, Bristol-Myers Squibb, Baxter, and AstraZeneca.

“Having worked with Rob for the better part of two decades across two agencies, I’m especially thrilled to bring on board a leader who is respected in the industry for his intelligence, depth as well as intense focus on the highest quality of client service and professional development,” said Goldstein.