W Hotels Worldwide Kicks-off 18 Months of Electronic Music

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The W brand is amping up its guest experience programme with performances by some of the DJ industry’s hottest talents at W Hotels across...

Air Canada Surprises Expats With Free Flights Home for Christmas

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Yesterday, Air Canada posted a Christmas video, which has received over 240,000 views in just a day. The airline brand said, "This holiday season, Air...

Edeka Surprises Shoppers by Playing “Jingle Bells” On Cash Registers

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A Christmas video by Edeka, the largest German supermarket brand, surprises and delights Christmas shoppers. With 13 hidden cameras and 9 cashiers, shoppers were treated...

Weber Shandwick Nets Integrated Lead for Maine Lobster Industry

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Weber Shandwick announced today that the firm has been appointed the full service, integrated marketing communications partner for the Maine Lobster Marketing Collaborative (MLMC). The...

MTV Went Black & White For The 1st Time On Martin...

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Shares Artist, Politician and Audience Perspectives on Race Through New Initiative #TheTalk. MTV this week announced an expansion of its Look Different anti-bias campaign called...

The Coca-Cola Bottle Celebrates 100 Years

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Coca-Cola Kicks-Off 2015 Global Campaign for the World Famous Package Design A design so distinctive that it could be recognised by touch alone and so...

Calvin Klein Watches + Jewelry Celebrate the Brand’s 2015 Lines at...

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Brand Presents Student Winners of Design Competition at Schools in North America, Europe and Asia ck Calvin Klein Watch + Jewelry Co. Ltd., a joint...

PepsiCo Design opens its “Mix It Up” space for a week...

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PepsiCo Collaborates with Leading Global Design Talent for "Mixology 2.0" Showcase PepsiCo Design opened its "Mix It Up" space for a week filled with design...

FrieslandCampina Asia Wins Gold Stevie Award In 2015 Asia-Pacific Stevie Awards

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Drink.Move.BeStrong recognised as a leading regional Corporate Social Responsibility programme FrieslandCampina, one of the world's top five dairy companies, was named the winner of the...

Canada Water Tube Station to be Rebranded Buxton Water for the...

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TfL partners with Buxton Water to commercially rename a Tube station for the first time Transport for London (TfL) has signed a landmark sponsorship deal...

Tecate Tastes Triumph As Bold Bet On Mayweather Pacquiao Bout Breaks...

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Presenting and Exclusive Beer Sponsor Tecate Embraces Bold Opinions in the Weeks Leading up to May 2nd Tecate, the Mexican beer which is a longtime...

It’s a Girl! How Brands from Around the World are Tweeting...

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With the announcement of the royal birth of the daughter of the Duke and Duchess of Cambridge, brands have been taking to Twitter to...

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Oakley x Fortnite Launch Gaming-Inspired Eyewear

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Fortnite has partnered with Oakley to introduce a unique line of limited-edition physical glasses. Primarily, it is to merge virtual gaming graphics with tangible...
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