LONDON, July 1, 2014 — The World Branding Awards has signed a partnership agreement with PR Newswire, to provide news distribution services for the awards programme. Scheduled to be held in London in October, the World Branding Awards is the premier awards of the World Branding Forum, a registered non-profit organisation. The awards recognises the achievements of some of the world’s best brands. PR Newswire will be distributing news of the awards to all participating countries of the awards.

“The World Branding Awards is a prestigious event that requires the services of partners that truly understand the requirements of providing global-standard services. We found this in our discussions with PR Newswire, and are extremely pleased to partner with one of the world’s leading news distribution service providers,” said Richard Rowles, Chairman of the World Branding Forum.

PR Newswire is the premier global provider of multimedia platforms that enable marketers, corporate communicators, sustainability officers, public affairs and investor relations officers to leverage content to engage with all their key audiences. Having pioneered the commercial news distribution industry 60 years ago, PR Newswire today provides end-to-end solutions to produce, optimize and target content – from rich media to online video to multimedia – and then distribute content and measure results across traditional, digital, mobile and social channels.

Combining the world’s largest multi-channel, multi-cultural content distribution and optimization network with comprehensive workflow tools and platforms, PR Newswire enables the world’s enterprises to engage opportunity everywhere it exists. PR Newswire serves tens of thousands of clients from offices in the Americas, Europe, Middle East, Africa and the Asia-Pacific region, and is a UBM plc company.

The World Branding Forum’s aims and activities are to provide benefit to all those involved in the branding community as well as consumers. Its scope covers the branding, design, marketing, advertising, public relations and communications disciplines worldwide. In particular, the organisation’s objectives are to advance the standards and skills of the industry. It produces, manages and supports a wide range of programmes including research, development, education, recognition, networking and outreach.

For more information about the World Branding Awards, visit .

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