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Mr Clean Flexes Millennial Muscle with New Jingle

Mr Clean has upped its strum for a latest brand campaign featuring a series of Jingle spots for television created by Leo Burnett Canada. Procter...
Pantene Jillian Hervey

Pantene Celebrates Summer and Curls with Jillian Hervey

Pantene, alongside the newly appointed ambassador, is set to launch a campaign aimed at fighting the frizz and strengthening curls. Pantene has called on Lion...
MullenLowe London ECvideo

Effies UK Names MullenLowe 2016 Agency of the Year

The latest installation marks the arrival of the Effies in the United Kingdom, where 11 contenders walked away with trophies. The Effies programme for the...
Elizabeth Arden Fragrances

Elizabeth Arden Acquires Christina Aguilera’s Fragrances

The aforementioned move supports the brand’s global expansion in Europe and presents an exciting new frontier for Elizabeth Arden. Luxury beauty juggernaut, Elizabeth Arden, has...
Arc Worldwide Leadership

Arc Strengthens Global Leadership with Key Appointments

Joining the restructured Arc leadership team are five industry veterans, including Chris Cancilla, Karuna Rawal, and Bob Raidt. Shopper marketing and activation agency, Arc, has...
TBWA Nancy Reyes

TBWA/Chiat/Day Names Reyes MD for New York

She joins the network as the day-to-day operational lead for the agency as well as the principal liaison across all TBWA roster clients. TBWAChiatDay has...
Pantene Ellie Goulding

Pantene Names Goulding Ambassador for #StrongIsBeautiful

The partnership will see the artiste launch the haircare giant’s new Pro-V advertising campaign, Strong is Beautiful, promoting endurance Pantene, via Procter & Gamble UK and...
Covergirl Zendaya

CoverGirl Jazzes Up with Zendaya’s Ambassadorship

In the summer, she will be the face of the brand’s cornerstone collection—its line of Clean products as well as a new mascara variant CoverGirl, under Procter...
Old Spice Whalevideo

Old Spice Buffs Up Legend with New Collection

The push is a personification of the brand’s new ‘Legendary Man’ character and promotes a line-up of three key creations Old Spice, under Procter &...

Olay Helps Women Age Less to Feel Ageless

Its new campaign combines the advances in skin science with key insights surrounding how women’s perspectives on aging are evolving International skincare giant, Olay, has...

Febreze Sprays Glee into the Season with Cheeky Push

The brand has launched a push featuring campaign ambassadors, Matthew Morrison and Jane Lynch from television’s Glee Procter & Gambled owned Febreze has launched a...

Gillette Shaves Off with Bond Moments Push

The campaign launches across multiple channels including TV, online, and in-store and is in partnership with the latest 007 film, Spectre In line with upcoming...


Google, Tech Giant, Search Engine, Campaign, Let's Internet Better, Gen Z, Fake News,

Google: ‘Let’s Internet Better’

Tech giant Google has brought a new campaign, aimed at the younger generation. The ‘Lets Internet Better’ campaign comes during a time when fake...
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