In her new Ketchum role, she will advance the group’s momentum, seize opportunities, and help manage its growth on a global basis. Ketchum has named...
The Coors Light tie-up supports its brand positioning. The effort includes a consumer contest which runs until 17 August 2016. Coors Light has partnered with American-based...
The Nike Vision campaign by Catch New York will feature a three-part documentary series and Olympic medallist, Bershawn Jackson. After a two-year development process, Nike...
The push leverages universal consumer insights uncovered by the brand to deliver a local contextual and cultural twist across 50 markets Oreo has rolled out...
The client's agencies consists of brand advertising firms specialised in the offering of in public relations, CRM, digital, promotion, and events DDB Worldwide, a division of...
As its new creative head, the marketing and product design veteran is responsible for continually evolving the agency’s creative vision Camp Playa, the new integrated communications...
The international hotel group's latest partnership supports its goal to expand its global sport footprint by further tapping into the golf traveller market In a bid...
NEW YORK - Stuart Weitzman proudly launches its first television commercial starring the face of the brand, Gisele Bündchen, during this year’s MTV Video Music Awards on...
Cynthia Ashworth has joined DocuSign as Vice President of Brand & Messaging, reporting to Chief Marketing Officer, Brad Brooks. Ashworth joins DocuSign following four years...
"Sheraton 2020” Plan Is Underway featuring $100 Million Marketing Campaign, Launch of New Sheraton Grand Tier, Design Innovation, Enhanced Service and Accelerated Growth. From the...
New Global Campaign from BBDO Highlights the Role Dogs Play in Making the World a Better Place We live in incredibly complex times. Twenty-four hours...
Consumers prefer traditional content providers over new market entrants The television’s popularity as the go-to entertainment device may be ending, according to “Digital Video and...