Strategic partnerships with media and entertainment powerhouses Queen Latifah and Katie Couric launched by Procter & Gamble The Procter & Gamble Company advanced its commitment to...
Top 20 Cannes contenders demonstrate groundbreaking creativity in a year of great change Leo Burnett Worldwide published its 31st annual Cannes Predictions, forecasting the top 20...
Ambition 2030 Goals Span Brands, Supply Chain, Society and P&G Employees Focusing on Positive Impact The Procter & Gamble Company announced that it has achieved...
Kellogg School Review Used Strategic Academic Framework to Evaluate the Effectiveness of Super Bowl Spots Amazon was a big winner in strategic ad rankings with...
Procter & Gamble has increased safety around its Tide Pods and Gain Flings offerings to reduce accidents related to its liquid laundry pacs. Procter &...
Febreze has launched its latest installation of The 12 Stinks of Christmas, a push from 2015 which starred Glee's Matthew Morrison and Jane Lynch. Febreze...
The recent phenomenal EPL win by Leicester City has solidified the position of King Power, the club’s brand owner and primary sponsor. A travel retailer...
The video went viral upon launch, garnering more than 240,000 views and an organic reach of 1.2 million Facebook impressions Portuguese airline, TAP, recently rolled out...
The former Saatchi & Saatchi veteran steps into lead creative role, bringing with him 30 years of experience having worked on accounts like Toyota and...