HyperX, a division of Kingston Technology, has signed a two-year deal with Dele Alli to feature in the brand’s 2019 marketing campaigns. HyperX has announced...
Brits are turning the week into a huge nationwide World Cup BBQ celebration With temperatures nudging the early 30s and England’s World Cup campaign continuing...
Partnership with Visa Represents What Ibrahimović Strives to Be—the Best Visa, a payment company—whose mission is to connect the world through the most innovative, reliable and...
Viking announced it has signed on as presenting sponsor of Downton Abbey: The Exhibition, giving guests a chance to experience an up-close and personal look...
Virgin Atlantic, VisitBritain and Marketing Manchester have joined forces in a two-year partnership to promote the airline's new direct routes from San Francisco and Boston,...
Slated for release in Britain and Europe this year, the new virtual football game by Cybrid is a sequel to Japan’s smash-hit, BFB 2016. Japanese game developer, Cybrid, has...
The Heineken partnership also includes deals with Relevant Sports and ESPN around retail promotions and ICC match broadcasts. Heineken has signed on as presenting sponsor...
The Biotherm Homme and David Beckham tie-up will see the launch of a men's grooming line and the athlete feature as global ambassador. Biotherm Homme, under the...