World Branding Forum

Wunderman Welcomes Hires from Google and Facebook

Thomas Ng - February 6, 2017

Wunderman has appointed two new Group Creative Directors at its office in New York to expand its creative offering in said market. Wunderman has named...

SEGA Releases Ramen Soul on App Store and Google Play

Thomas Ng - January 13, 2017

Sammy Networks Distributes "Ramen Soul," English Version of Popular Smartphone Game "Ramen Tamashii" with Over 5 Million Downloads Sammy Networks Co., Ltd. – a digital...

Mercedes-Benz Drives Google Assistant Home

Thomas Ng - December 19, 2016

Mercedes-Benz introduces Google Assistant on Google Home to enable seamless interaction between the home and the car. Mercedes-Benz has moved to welcome the integration of...

Apple, BMW, Cartier, Google, Nescafé und Schwarzkopf unter 210 Preisträgern der World Branding Awards...

WBF - September 20, 2016

LONDON --(BUSINESS WIRE)-- 20.09.2016 -- Bei der dritten Verleihung der prestigeträchtigen World Branding Awards wurden 210 Marken aus 30 Ländern heute in einer glanzvollen...

Google Dominates 2016 BrandZ Top 100 Ranking

Anisha Kapoor - June 8, 2016

Recognised for its continual innovation, increased advertising revenue, and cloud business growth, Google reclaims top position from Apple. The BrandZ Top 100 Most Valuable Global Brands...

Google Unveils Aardman-Created Christmas Caper

Deborah Joy Peter - December 22, 2015

Titled Special Delivery, the mobile-friendly execution is viewable via YouTube and is the latest to join the internet giant’s Spotlight Series Adding to its Spotlight...

Google Launches A New Logo And Says Goodbye To Serifs

Olivia Pearce - September 2, 2015

Search Giant Moves to Sans-Serif in Major Change After 17 Years Search behemoth Google has a new logo, opting for a rounder, thicker face, and...

Google headquarters, Mountain View, California

BMW Looks At Whether Google’s Alphabet Infringes Trademark Rights

Reuters - August 13, 2015

By Edward Taylor and Eric Auchard FRANKFURT (Reuters) - BMW on Tuesday said it was looking into whether Google infringed any trademark rights after the...

Apple Overtakes Google for the Top Spot in the 10th Annual Brandz Top 100...

Thomas Ng - May 27, 2015

World's top 100 brands are now worth $3.3 trillion to businesses. Apple has overtaken Google to reclaim the title of 'world's most valuable brand' in...

Leaders From AOL, Colgate, Facebook, Google, McDonald’s, Mondelez, P&G, Join Trustworthy Accountability Group

Thomas Ng - March 6, 2015

After Laying Foundation for TAG's Growth, Linda Woolley Steps Down as CEO; IAB EVP of Public Policy Mike Zaneis Takes Over As Interim CEO The...

The Race is On! Yahoo and Bing Fight to Gain Search Share from Google

Thomas Ng - January 22, 2015

Merkle | RKG Releases Q4 Digital Marketing Report with Over 50 Analyses of Recent Trends Merkle | RKG today released its Q4 Digital Marketing Report...