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Adidas Originals and Ji Won Choi Revive Classic
Adidas Originals and New York designer, Ji Won Choi, have partnered to create and launch a ready-to-wear capsule collection for women.
Adidas Originals has partnered with New...
Unilever Calls on Creators and Distributors to Eradicate Stereotypes
Multi-million-dollar content partnerships with pop group NOW UNITED and Cartoon Network kick-off new era of industry-leading Unstereotype initiative by Unilever
Unilever is calling on content...
Givenchy Launches E-Commerce Platform for New European Markets
Website Experience for Givenchy Fans First Among Many 2018 Launches
Following the September 2017 launch of its new omni-channel e-commerce platform, the Maison Givenchy is...
Mercedes-Benz Awards International Budget to Publicis
Publicis to Set Up New Agency in Berlin to Align Brand and Product Content
Following a one-year selection process, Mercedes-Benz has decided to cooperate with...
LEWIS Expects 2018 to be another Record Year
£2.9 million deployed by LEWIS in developing new vertical sectors
LEWIS, a global integrated communications business, announced the completion of its 23rd year of consecutive...
Vivo Releases Special Edition Smartphone for 2018 FIFA Worldcup
Vivo announced its expansion plan into new markets including Taiwan, Singapore and Russia in October
As an official FIFA World Cup Sponsor, Vivo, a young...
Sony Pictures Entertainment Announces Faith-Based Holiday Programme
First-Ever Faith-Based Sony Pictures Holiday Programme is In Support of New Animated Film, The Star
Sony Pictures Consumer Products, a division of Sony Pictures Entertainment,...
Estée Lauder and Victoria Beckham Debut New Line
Estée Lauder has partnered with Victoria Beckham to launch a second makeup capsule which will be available globally from September.
Estée Lauder has unveiled a...
Soho Square Names Sumanto Chattopadhyay Chairman
WPP's Soho Square in India has elevated Ogilvy veteran, Sumanto Chattopadhyay, to the dual role of Chairman and Chief Creative Officer.
Soho Square has named...
Wella Adds Colour to Global Brand with Sophie Turner
Coty has named Sophie Turner ambassador for Wella Professionals. She will represent the brand in global campaigns and debuts from July.
Coty has named Sophie...
Westin Heads to Egypt with Cairo Resort & Spa
The Westin Cairo Golf Resort & Spa Katameya Dunes debuts to offer luxury travellers a getaway anchored by a 27-hole golf course.
The Westin Cairo...
Maltesers Adds £1 Million Touch to Paralympics Push
The three Maltesers ads starring disabled actors debut during the opening ceremony of the Rio Paralympic Games on 7 September.
Cashing in on its £1million...