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Sprite Debuts Fresh Flavours with Cherries Inside
Expanding its beverage portfolio, Coca-Cola has launched two new Sprite variants across the United States—Cherry and Cherry Zero.
Sprite has added two new variants to...
Coke’s Mello Yello Powers Up with NHRA Sponsorship
The beverage’s redesign is part of the brand’s sports marketing strategy surrounding drag racing and latest national marketing push
Mello Yello, under The Coca-Cola Company,...
TBWA’s Kyla Jacobs Goes Global
The network has elevated its previously poached CP+B director's role to include global business
Stepping into the newly created role of Global Business Development Director,...
Apple Overtakes Google for the Top Spot in the 10th Annual Brandz Top 100...
World's top 100 brands are now worth $3.3 trillion to businesses.
Apple has overtaken Google to reclaim the title of 'world's most valuable brand' in...