A search to unearth design talent from across the world, the initiative was inked in partnership with Talenthouse
Viber has launched its second Sticky Fingers initiative dubbed My City, My Vibe in partnership with Talenthouse – a search to uncover new design talent from across the globe. The messaging app brand currently has more than 600 million users worldwide.
The exercise serves as a global design platform inviting artists to create original stickers inspired by their favourite international city. Participants are encouraged to submit three self-made concepts which bring to life the vibe and personality of their desired destination.
A judging panel including Viber Creative Director Erez Shocher, Stanislav Makarenko (the Selected Artist of the first Sticky Fingers installation), online personality Julieanna Goddard, and graffiti artist Alec Monopoly, will select 20 finalists which will then be narrowed down to five Selected Artistes.
The ones who make it to the Top 5 will receive the opportunity to work with the creative team at the brand’s design studio to see their images resurrected as a Viber sticker pack and sold throughout the world while used by millions. The opportunity places the designs on a global stage.
The Selected Artists will also receive a revenue share for every sticker sold. The brief is open to anyone aged 18 years old and above and will run from 15 October 2015 to 18 November 2015. The twenty finalists will be announced on 9 December, 2015 and the five Selected Artists on 15 December, 2015.
We don’t want you to focus on the famous landscapes or buildings; we want to see how you can create a communicative sticker pack inspired by your favourite city’s vibe, colours, and soul,” said Erez Shocher, Creative Director of Viber.