Warc Names Dana Anderson Innovation Awards Chair

warc dana anderson

In conjunction with its 2017 Innovation Awards, Warc has appointed Mondelez’s Dana Anderson chair and added six new judges to the jury.

Warc has selected Dana Anderson (pictured), the Senior Vice President and Chief Marketing Officer of global snacks company, Mondelez International, to chair the organisation’s 2017 Innovation Awards, an annual industry-themed programme recognising innovative thinking that delivers tangible results.

Heading Mondelez’s global portfolio, which includes brands like Cadbury, Trident, and Oreo, she is instrumental to redefining the future of marketing. In her current capacity, she leads the group’s agency relations, brand equity, brand strategy, marketing capabilities as well as the media and digital teams.

Anderson was named to the dual role in September of 2014. She was appointed to her previous position of Senior Vice President of Marketing Communication and Strategy when Mondelez International was created during the year 2012. She industry veteran had held the same role at Kraft Foods since 2009.

“As a firm believer in fearless marketing which aims at encouraging bravery and innovative work, I’m thrilled to chair Warc’s Innovation Awards this year.  As the ecosystem we’re operating in is constantly changing, it is more crucial than ever to celebrate innovative thinking in our industry,” said Anderson.

In addition to the eight already announced, a further six judges will join the jury line-up to include Hugo Pinto, Innovation Services Leader EMEA at IBM Interactive Experience; Kim Douglas, MD and Vice President at Sapient Nitro and Razorfish SEA; and Marley Kaplan, Head of Innovation at Kinetic Worldwide.

The remaining three from the six include Natasha Jakubowski, Managing Partner, Head of Innovation at Anomaly New York; Peter Espersen, Co-founder and Chief Executive Officer of eVote; and Robin Nayak, Chief Strategy Officer at TBWA Singapore and South East Asia.

The annual Warc Innovation Awards programme is free to enter and open to any country and any communications discipline. There is a $10,000 prize fund for the winning papers. The deadline to enter has been set for 12 January 2017. Full entry details are available on the Warc website.