Agency Captures Best of Show and Five Best of Disciplines at the 44th Annual One Show Award
The Best of Disciplines were Best of Cross Platform, Best of Design, Best of Branded Entertainment, Best of IP and Best of PR. Refugee Nation for Amnesty International took the coveted Best of Show along with Best of Cross Platform and Best of Design. Qualcomm Snapdragon‘s “Lifeline” won Best of Branded Entertainment. “Roam Delivery” for Volvo Cars netted Best of IP and “Zero Minutes of Fame” for The Brady Foundation landed Best of PR.
Overall, the 2017 One Show awarded 566 Pencil winners from 21,844 submissions from 73 countries. In addition to securing Best of Show and five Best of Disciplines, Ogilvy won 132 awards, 11 of which were gold Pencils.
“I want to thank our people at Ogilvy and our clients for this recognition across disciplines and borders. Their dedication to Pervasive Creativity, their talent and courage continue to make the difference,” said Tham Khai Meng, Co-Chairman and Worldwide Chief Creative Officer, Ogilvy & Mather.
The One Show is produced by The One Club for Creativity and celebrates the year’s best in advertising, design, interactive, branded entertainment and intellectual property and products.