Publicis Groupe Expands Its Country Model to Cover Its Markets

New Publicis Groupe structure to drive integration of capabilities within the countries or regions and make the organisation more efficient Publicis Groupe has announced the expansion...

Omnicom Launches Omni Taking Data-Driven Marketing to Next Level

Omni by Omnicom drives people-based precision marketing at scale across creative, media and CRM Omnicom Group, one of the leading global marketing and corporate communications...

WPP and KOÇ Form New Partnership to Launch Digital Media Agency...

Zer’s 50-strong digital marketing team will continue to serve their clients under the brand Ingage WPP’s GroupM, and Zer, a Koç Group company, have formed...

ROK Brands Names M&C Saatchi LA as Agency of Record

The Firm will develop a new lifestyle, hardware, and connectivity brand for ROK ROK Brands has named M&C Saatchi LA as their agency of record...

Ad Council Announces Linda Boff, CMO of GE, as Board Chair

The Ad Council continues its tradition of rotating Board Chairs every year, comprised of a prestigious group of senior executives from media companies, agencies,...

BrandZ Top 40 Most Valuable Australian Brands Ranking Shows Banks Still...

Globalisation and innovation gap highlights opportunities for growth in BrandZ report Australia’s first-ever BrandZ Top 40 Most Valuable Oz Brands ranking has seen finance brands...

Dunkin’ Donuts Appoints Publicis Media as New Media Agency of Record

Resources to be pulled from Digitas and Blue 449 to handle Dunkin' Donuts account Dunkin' Donuts announced the selection of a unit within Publicis Media as...

Dentsu Aegis Names Annette Warring General Motors Executive Client President

Dentsu Aegis' Annette Warring brings award-winning acumen for media, strategic creative sensibility, data-driven, digital-first approach to continue General Motors' business growth After transforming the Canadian...

Omnicom Wins Holding Company of the Year at the 2018 Cannes...

Omnicom wins more Grand Prix Awards than any other Holding Company At the 65th annual Cannes Lions International Festival of Creativity, Omnicom agencies were recognised for their...

BBDO Worldwide Named Network of the Year for Seventh Time at...

Four Grand Prix Lions in Design, Film, Glass and PR, plus Titanium Lion highlight breadth of creative communications for BBDO At the 2018 Cannes Lions...

Publicis Groupe Clients Champion Creativity in Cannes by Funding Entries

Publicis Groupe Client funding of Cannes Lions entries ensured great work was able to be judged and awarded 2018 has been a year of difference...

Alibaba Group and Kantar Join Forces to Redefine Brand Building at...

Partnership between Alibaba and Kantar delivers a new integrated ‘insight to activation’ platform to achieve the vision of real-time brand and campaign management Kantar and...

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Johannes Leonardo Names Hope Nardini CD

In line with its leadership expansion plan, Johannes Leonardo, has named Hope Nardini as Creative Director for its New York office. Johannes Leonardo is expanding...
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