Award-Winning Creative Leader Daniel Chu Joins MRM//McCann Bringing Experience from Positions in Possible, Deutsch Los Angeles, Momentum Worldwide, and R/GA
MRM//McCann announced that Daniel Chu will join the agency as Chief Creative Officer of MRM//McCann US West, leading the agency’s creative operations in Salt Lake City and San Francisco effective 1 May.
An award-winning creative leader with more than 20 years of global experience, he was most recently Global Chief Creative Officer at the digital marketing agency, Possible.
“Daniel is a great creative talent whose broad range of experience fits what clients want today – that ability to innovate across all platforms in order to create meaningful connections between brands and consumers,” said Rob Reilly, Global Creative Chairman of McCann Worldgroup.
Chu, who led Possible to an award-winning 2017 that included 17 Cannes Lions, has held top creative posts at traditional, digital, PR, entertainment, and experiential agencies.
Prior to Possible, he was EVP, Executive Creative Director at Deutsch Los Angeles, and also held creative leadership positions at Momentum Worldwide and R/GA.
In 2015 he made Business Insider‘s list of “The 30 Most Creative People in Advertising,” and his work is included in the permanent collection of the Museum of Modern Art in New York.
His client experience spans many categories, including technology, finance, consumer packaged goods, retail, fashion and more.
“We are thrilled to have a creative visionary like Daniel joining us in Salt Lake City, where his broad client experience will fit well with our strong offering there.
“I have no doubt that his passion for innovation and his proven ability to solve big challenges for major brands will help our clients meet their business and marketing objectives,” said Kate MacNevin, Global President and Chief Operating Officer, MRM//McCann.
MRM//McCann, which was recently named Ad Age‘s 2018 Business-to-Business Agency of the Year, is on a creative and business upsurge.
Last year it won its first Cannes Lions Grand Prix as well as many other Cannes, Effie, One Show, Clio and Webby awards.
And recently, Gartner Inc recognised the agency for the second year straight as a “Leader,” its highest category, in its prestigious annual “Magic Quadrant for Global Digital Marketing Agencies” report.