0
0
Geely Auto has officially launched its brand and the next-generation Geely EX5 SUV in Australia and New Zealand. This expansion completes Geely’s presence across five continents, supported by a strong network and diverse product lineup.
Geely EX5 Debuts in Australia and New Zealand
The milestone of entering the Australia and New Zealand (ANZ) market has solidified Geely’s global presence, demonstrating that Geely has leapt forward to a new chapter of the globalisation process. In the future, the company will focus on deepening the distribution channel and building systematic competitive advantages. Geely Auto Group’s CEO, Jerry Gan, mentioned, “2025 is the start of the Geely 2030 Vision. By the end of the year, Geely will enter the UK, Brazil, South Africa and other markets and add more than 300 new sales and service outlets to achieve 1100+ channels in the international market”.
The company is committed to its branding mission of “creating a smart mobility experience that exceeds user expectations”, earning trust from more than 17 million customers worldwide. To date, the Geely EX5 has expanded into numerous markets. Within a week of its launch in Indonesia, it garnered over 1,000 orders and attracted strong customer interest in the Philippines, Costa Rica, and other markets.
Since its debut at the Electric Vehicles Expo at Automechanika in Germany, the Geely EX5 has won international attention. At the same time, its first deliveries in Thailand in March 2025 mark the milestone of overseas delivery. By the end of 2025, Geely EX5 will be introduced to more than 20 markets, further strengthening its international influence.
Geely’s EX5: A Global Game Changer
As Geely’s first global model based on the GEA Global Intelligent Electric Architecture, the EX5 integrates Geely’s core NEV technologies, including the Geely Short Blade Battery, CTB Structure, and 11-in-1 Intelligent Electric Drive.
Geely’s Future Roadmap: Expanding Product Lineup and Market Reach
In the next 3 years, the Chinese company will continue to increase the number of its products in overseas markets, launching 8 NEV models built on the GEA architecture to cover different market segments and further consolidate its competitive advantages.
