New Delhi-based Carl’s Jr. will showcase vegetarian menu options, beer on tap and a soft beverages bar
Carl’s Jr., the premium American burger chain, has opened its first restaurant in India. Operated by Cybiz BrightStar Restaurants, owned by Gurgaon-based CybizCorp, through a master franchise agreement with Carl’s Jr. Restaurants, LLC., the Carl’s Jr. restaurant is located at the Select CityWalk mall complex in Saket, New Delhi. The restaurant will feature a special “Indian palate” menu that will include vegetarian options, beer on tap and an all-you-can-drink soft beverages bar.
“We are excited to introduce Carl’s Jr. to the India marketplace with the opening of our first restaurant in New Delhi,” said Ned Lyerly, President, International at CKE Restaurants. “India represents a tremendous market opportunity and we see the potential for more than 1,000 restaurants over time. We hope that our India customers will recognise that we’ve made a sincere effort to tailor our menu to the Indian palate by offering rich, intense flavours and a variety of innovative vegetarian options. We look forward to our Indian customers enjoying the same best-in-class customer service, premium quality and delicious menu items that we are known for globally.”
Carl’s Jr. stands apart from other burger restaurants by offering freshly prepared, high-quality menu items, including its famous chargrilled burgers, Hand-Breaded Chicken Tenders™ and Hand-Scooped Ice Cream Shakes™. Carl’s Jr. also features a superior dining experience that includes innovative menu items made-to-order and served hot and fresh at your table, all in a modern, upscale, spacious environment.
“We are honoured to be representing an iconic brand like Carl’s Jr.,” said Sam Chopra, Group Chairman and Founder of CybizCorp. “This is a special moment for all of us here. We have been speaking about a differentiated gourmet experience, with this launch; we now finally offer the ‘Carl’s Jr.’ experience to our fans here in India.”
More than any other quick-service restaurant (QSR), Carl’s Jr. is recognised for its big, premium products, cantered on a wide variety of fresh, big and delicious charbroiled burgers that lead the industry in taste, quality and innovation. The brand is also well-known for its edgy, award-winning marketing approach, and its popularity can be gauged by the millions of YouTube views that its advertisements capture.