Skechers USA Launches Superstore at Ontario Mills

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Skechers USA has introduced its largest mall-based factory outlet store to date in California. The outlet houses about 50,000 pairs of shoes.

Skechers has opened its largest mall-based factory outlet store in Ontario, California. Within the outlet, dedicated shops feature lifestyle and performance collections for both men and women. A kids’ area with a theatre and apparel shop have also been introduced.

Situated at Ontario Mills in San Bernardino County, the store, which is around 24,000 square feet, houses about 50,000 pairs. Unique to the outlet is a 5,000-square-foot apparel and accessories shop-in-shop designed to elevate the customer experience.

Apart from its lifestyle and performance selections, the location features the brand’s signature Work, Bobs, and Mark Nason collections. The updated format, with contemporary lighting and effects, is designed to entice shoppers to come out and explore the place.

The superstore joins a retail portfolio that includes stores in Vegas and Gardena and flagship stores in Hollywood & Highland in Los Angeles, Times Square in New York, San Francisco’s Powell Street, London, Tokyo, Shanghai, and other cities.

“We look forward to introducing features debuting here in more stores throughout our network in the second half of this year and into 2018 to meet the needs of the consumers who demand our products worldwide,” said Michael Greenberg, President of Skechers.