How The World Shops Cross-border

New study on trends in global cross-border shopping. Results from a new study commissioned by FedEx (FDX) and conducted by Forrester Consulting on the priorities...

Allianz Life Debuts New TV Ads during 2015 Allianz Championship

In-house creative agency team in partnership with production studio SPLICE produced each 15-second spot. Allianz Life Insurance Company of North America (Allianz Life) announced the...

Nature’s Power Revealed in New Old Spice Fresher Collection Marketing Campaign

Old Spice transforms New York City’s concrete jungle into lush pine forest with experiential vending machine, offering prizes in exchange for bountiful nature items. Harnessing...

AbelsonTaylor’s Ad Inducted into the Medical Advertising Hall of Fame

It's clear. It's concise. It's memorable. And it has just been inducted into the Medical Advertising Hall of Fame (MAHF). Chicago agency AbelsonTaylor accepted the...

Iconix Acquires Athletic Brand PONY In North America

Iconix to Have Option to Expand Global Ownership Iconix Brand Group, Inc. (Nasdaq: ICON) today announced that it has acquired the North American rights to...

Nissan Steals Hearts Through “With Dad” Super Bowl Commercial

Touching story depicts the struggle of work-life balance facing many American families. In the world of automotive advertising, Super Bowl Sunday is the one day...

Shocase Celebrates the Players Behind the Best Big Game Commercials

Social Network Credits the Teams behind the Ads; Invites Additional Collaborators to Get Recognised The Seahawks and Patriots won’t be the only teams on display...

BBDO Tops The Gunn Report As World’s Most Creatively Awarded Agency...

World's Most Awarded Networkin both Digital and Film for Third Consecutive Year. For the ninth year in a row, BBDO Worldwide won the Gunn Report as the...

Tencent’s Lau is 1st Chinese Company Executive Named Cannes Lions Media...

SY Lau awarded for his vision and leadership in transforming Tencent Online Today in Beijing, Terry Savage, Chairman of the Cannes Lions International Festival of...

Pierce Brosnan Makes The “Perfect Getaway” In Kia’s Super Bowl Ad

"Perfect Getaway" premieres online today with an extended cut available at Kia.com/Sorento, followed by in-cinema on 30 January and the broadcast debut in the...

BrandZ Top 100 Most Valuable Chinese Brands 2015 Unveiled

Tencent, Alibaba overtake long-time leader China Mobile to claim top two spots WPP and Millward Brown today announced the fifth annual BrandZ Top 100 Most...

Domino’s Pizza Prepares for Biggest Delivery Day of the Year, Launches...

Domino's expects to sell more than 11 million slices of pizza, with 50 percent of sales coming from digital ordering channels. Football players aren't the...

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Dolly Parton, Dollywood, Roller Coaster

Dolly Parton ‘excited’ to launch new roller coaster at Dollywood

The 76-year-old country star and entrepreneur, Dolly Parton, who opened the world-class amusement park, Dollywood, in her native Tennessee back in 1986, announced on...
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