Some of BBC Worldwide’s Biggest Brands To Feature in New Entertainment...

A landmark agreement has been struck that could see some of BBC Worldwide’s biggest brands feature prominently in a new entertainment resort near London supported...

Hertz Expands Across Europe With More Than 80 New Branches

Latest city locations include Puerta de Atocha train station in Madrid for greater customer convenience. The Hertz Corporation has opened more than 80 new locations...

MasterCard and Gwen Stefani Join Forces to Surprise Cardholders

Relationship Kicks Off with new Apple Pay focused Ad Spot “Launching” Priceless Surprises Grammy Award-winner Gwen Stefani is taking control of the Priceless Surprises launcher...

Burberry Launches First Global Festive Campaign, Starring Romeo Beckham

Burberry launched its festive campaign with a première of 'From London with Love', a film starring Romeo Beckham. British luxury brand Burberry celebrated the launch...

Nissan Returns to Super Bowl to Maximize “Big Moments” Marketing Strategy

Nissan has announced that it will join the starting lineup of advertisers for NBC’s broadcast of Super Bowl XLIX on Sunday, 1 February 2015. Nissan...

MUMM Launches World’s First Double Screen Music Video

MUMM House of Champagne today launched the world's first double screen music video for the track 'Dangerous', created with internationally acclaimed DJ David Guetta. This marks...

One-third of Black Friday Online Revenue Was Mobile

Over one-third of all Black Friday online revenue came from shoppers on mobile devices. The largest mobile commerce platform provider for retail in the U.S.,...

W Hotels Worldwide Kicks-off 18 Months of Electronic Music

The W brand is amping up its guest experience programme with performances by some of the DJ industry’s hottest talents at W Hotels across...

Old Spice Debuts “Dadsong” Holiday Ad

New integrated campaign depicts how mums and dads react differently to sons' entry to manhood, featuring lyrics from Flight of the Conchords' songwriter Bret...

Apple Now Worth More Than US$700 billion, Sets New Record

Apple set a new record to become the first brand to be valued at $700bn (£446bn). Thanksgiving came a day early for shareholders of Apple,...

7up Launches New Global Campaign Celebrating Up & Coming Originals

"Feels Good To Be You" Campaign Takes to London Streets With a New 'Spin' on a UK Classic. Campaign to roll out in more...

Colgate-Palmolive Gets New Global Typeface

London-based Fontsmith has created a new family of typefaces for use around the world by one of the world's biggest brands – one which...

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John Lewis £1m fund to battle throw-away culture

The owner of John Lewis and Waitrose will be launching a £1m fund that will channel money into projects with the potential to end...
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