Foot Locker Widens Discover Your Air Platform

Foot Locker has debuted its Discover Your Air Network to offer sneaker shoppers cable-inspired programming around its Nike Air products. Foot Locker has launched the next...

Belairdirect Drives Brand with Refocused Strategy

Belairdirect has updated its marketing strategy and is using cinematic storytelling to relay its elevated consumer focus through a campaign. Belairdirect, the Canadian car and...

Eloquii Releases Spring Collection by Jason Wu  

Driving the brand’s holiday push, body positivity activist and top model, Paloma Elsesser, will be the face of Jason Wu x Eloquii Spring 2019. Plus-size...

Y7 Studio Unveils We Are a Tribe Called Sweat

Y7 Studio rolls out first brand campaign to reveal its new anthem and announce the expansion of its movement across the United States. Yoga studio...

Klassy Walks the Comfort Talk with Leg Liners

Gorani-owned Korean lifestyle brand, Klassy, has introduced the Leg Liner, a product which delivers slimmer calves and offers wearers relief. Klassy, a portfolio under the...

Smirnoff Unveils Pitch Party for July Bash

Returning to retail shelves across the United States, the limited-edition Smirnoff Red, White & Berry vodka offering will be available in April. Marking the return...

Maidenform Debuts Magic Slimming Collection

Maidenform has rolled out its Magic Slimming collection, for which it collaborated with The Lycra Company for its FitSense technology. Maidenform, the shapewear portfolio under...

Febreze Grooves to the Tune of Fans with Album

In response to requests from fans, Febreze has debuted a music album featuring eight tracks as a next step to its radio song ads...

PetSmart Expands Pawprint with Staten Island

PetSmart has announced the launch of its latest New York retail store location which spans over 20,000 square feet and is on Staten Island. PetSmart...

Sunsweet Drives #ToFeelGood on Social Media

Celebrating its consumers and promoting good health, Sunsweet has developed a social media campaign to drive its #ToFeelGood message. Sunsweet has launched a brand push...

Indochino Has Men Chasing Daylight in Style

Indochino has released its SS19 collection, Chasing Daylight, which entails an expanded offering to include casual wear and other styles. Custom apparel label, Indochino, has...

Allswell Parties in Bed with Crumbless Cake

For its anniversary festivities, Allswell has partnered with Mini Melanie Dessert Shop to create a crumbless cake that fans can enjoy in bed. For its...

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qooqoo beth newman

QooQoo Names Beth Newman Account Director

California-based health marketing network, QooQoo, has welcomed on board former Liquid strategist, Beth Newman, as its Account Director.
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