Roberto Coin Unveils Brand Ambassador for 2015 Campaign
Arizona Muse makes the cut as the face of the Italian jeweller’s latest push which leverages print and digital to unveil its newest collections
International Italian...
Skol Gets High with Most Valuable Brand Ranking
The Brazilian competitor beats out former champion Corona with a 20% rise in brand value that translates to $8.5 billion in currency terms
Brazil’s Skol has emerged...
Honda Powers Dreams with All-New Paper Commercial
In line with its latest marketing strategy, the carmaker has launched an advertisement aimed at showcasing Honda’s long-standing history and dedication to innovation
As part of a...
St. Regis Marries Style to Locality with Marchesa Collaboration
The partnership between St. Regis Hotels & Resorts and Marchesa outlines Starwood’s commitment to signature wedding experiences for its global clientele
Starwood Hotels & Resorts luxury...
Ameriprise Financial Gets Smart with Be Brilliant
The brand continues to promote lasting relationships between its advisors and investors after 121 years and is using a rigorous campaign to drive the message home
American asset management and...
Hilton Books Long-Term Colombia Stay with New Partnership
Tapping into South America, the hospitality giant has secured two new Bogotá properties, which upon conversion, will carry the DoubleTree by Hilton name
Hilton Worldwide has inked a deal to...
Purch Adds Active Junky to Cart for Outdoor Business
Consumers will enjoy a suite of loyalty incentives for each outdoor gear purchase across more than 100 stores via the Active Junky website
Digital content and commerce company, Purch, has...
Seiko Flashes First GPS Solar Watch Series with Web Movie
The watchmaker unveils new range targeting global travellers with a pre-launch web movie that clocks 400,000 views in under three weeks
In conjunction with the...
Madewell Expands Global Footprint from Three to 100 Countries
The U.S. based denim brand grows e-commerce base across the regions of Asia, Australia, Europe, the Middle East, and South America due to popular...
Hyatt Hotels Corporation Picks Honduras as Vacation Spot
The hospitality mammoth partners with Latam Hotels to roll out Honduras' first Hyatt Place Tegucigalpa property
Hyatt Hotels Corporation and Latam Hotels Corp have launched...
Johnnie Walker Gets Ahead with Joy Will Take You Further
The brand 'keeps walking' with biggest ever global investment to drive the next decade of growth for the marque
Scotch whisky heavyweight, Johnnie Walker, has unveiled its...
Expedia Jets Across Orbitz Worldwide Takeover
The total acquisition of Orbitz Worldwide by the travel company has concluded with the transaction standing at approximately $1.6 billion in enterprise value
International travel giant, Expedia,...