Davidoff of Geneva – since 1911 marks the brand’s new global retail concept featuring a luxury environment and experience.

Davidoff has launched its global Flagship Store and Cigar Lounge in lower Manhattan. The exclusive downtown New York City location occupies 2000 square feet in Brookfield Place, a luxury shopping destination alongside the Hudson River in the Financial District.

Davidoff of Geneva – since 1911 is an illustration of the brand’s new global retail concept which features a luxury environment and experience. It is a premium cigar retail space flanked by a walk-in humidor and luxury lounge. Private lockers are available for lease by customers looking to store personal collections.

To commemorate the opening, the company has commissioned ‘The Downtown NYC Exclusive’ cigar—an elegant offering with a creamy finish and delicate aroma filled with notes of roasted nuts and honey. The aforementioned variant is only available at the downtown store.

According to the marque, the space has been designed to evoke a sense of serene exclusivity. Dominican artist, Pascal Meccariello, was engaged to create a bespoke art installation meant for display in the lounge. Titled ‘The Harvest’, the collage celebrates the tobacco leaf.

Meanwhile, the interiors also entail custom lounge furnishings from Walter Knoll Germany and Poltrona Frau. A visual centrepiece introduces a chandelier called ‘Light Forest’ which was developed by Ontwerpduo. It was designed to reflect the tropical flowers of the Dominican Republic. .

“The store is the culmination of an ambitious, new direction for the brand, bringing our philosophy of Time Beautifully Filled to life. From the expertise of the craft to the enjoyment of our products, this third location provides the ultimate luxury cigar experience, said Hans-Kristian Hoejsgaard, CEO of Oettinger Davidoff AG.

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