Pepsi and Grammy-winning pop-duo bring the ultimate summer music experience to fans across the US
Pepsi continues to bring unforgettable musical experiences to fans, this time teaming up with renowned artist/producer duo The Chainsmokers. This exclusive, one-night-only performance, will take place at the Hollywood Palladium in Los Angeles on Tuesday, 24 July.
Powered by Live Nation, the event will feature several special guest performances, who will join the Grammy award-winning duo as they perform some of their biggest hits along with reimagined versions of songs from the brand‘s biggest music icons at one of the industry’s most celebrated venues.
“We are really excited to be a part of the brand’s Summer Music campaign. We are gearing up to perform at the iconic Hollywood Palladium for a one-night-only show in one of our favourite cities, Los Angeles,” said The Chainsmokers.
The duo and their surprise guests will provide the ultimate fan experience as they celebrate the Pepsi Generations Summer Music campaign—a continuation of this year’s global creative campaign honouring the brand’s iconic role in music and pop culture spanning decades.
With the help of the brand’s musicians past and present, including King of Pop Michael Jackson, Ray Charles and Britney Spears, the summer campaign will continue to excite fans with a focus on music and entertainment programming, limited-edition cans, a seasonal release of Pepsi Stuff and more.
The brand will celebrate all summer long throughout the US across the full portfolio – Pepsi, Diet Pepsi, Pepsi Zero Sugar and Pepsi Wild Cherry.
“The brand has a legendary history with music and music culture. We are thrilled to be working with The Chainsmokers to bring to life this unique show for fans who will see them celebrate music across generations, with a little help from some special guests.
“We are delighted to be doing this in partnership with Live Nation, as we continue to bring memorable music experiences to fans of all generations,” said Emma Quigley, Head of Music, Pepsi.
Fans have access all summer to a seasonal collection of summer-inspired brand retro gear, exclusive music giveaways and prizes, including tickets and fly-aways to The Chainsmokers’ concert experience, and so much more.