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Kendall Jenner graces Adanola’s January 2025 campaign, showcasing a new collection designed for both performance and everyday style. Inspired by the iconic sportswear shoots of the past, the line offers versatile pieces that seamlessly transition from gym to street.

The campaign, photographed by Sean Thomas and styled by Carlos Nazario, the campaign showcases Jenner wearing Adanola’s signature pieces in a stunning array of new blues. The collection, featuring innovative fabrics, embodies the brand’s commitment to versatile and stylish apparel.

“I thoroughly enjoyed shooting the new Adanola campaign,” stated Jenner. “Collaborating with such a talented creative team was an inspiring experience. The comfort and quality of the collection made it truly special,” added the model and Fwrd creative director.

Shot in a Los Angeles studio, the Adanola campaign starring Kendall Jenner showcases a collection defined by clean lines and muted tones. This minimalist approach creates versatile pieces that effortlessly blend activewear and everyday style.

Kendall Jenner for Adanola
Kendall Jenner fronts Adanola Campaign Image Source Sean Thomas

The new collection boasts a diverse range of stylish and functional pieces. Standout items include elevated track sets crafted from premium fabrics, offering both comfort and a touch of sophistication. For those chilly winter months, the collection features luxurious knitwear ideal for layering, providing warmth and style. And for those leisurely days spent indoors, comfortable and relaxed sweats offer the perfect blend of coziness and effortless chic.

Kendall is the epitome of the modern Adanola woman – effortlessly stylish, adaptable, and always on the move,” explained Hyrum Cook, founder of Adanola. “We are thrilled that she is bringing our collection to life, perfectly capturing the blend of form and function that we strive for in every piece.”

The highly anticipated new Adanola collection, featuring a range of prices from $38 to $130, will officially launch this coming Wednesday. Shop the entire collection exclusively on the official Adanola website.

Kendall Jenner for Adanola
Kendall Jenner fronts Adanola Campaign Image Source Sean Thomas

Hyrum Cook established Adanola in 2015 in Manchester, England. The United Kingdom-based brand has garnered a dedicated following among a host of high-profile celebrities, including Kendall Jenner. Jenner’s admiration for Adanola is shared by esteemed names such as Kaia Gerber, Rosie Huntington-Whiteley, and Steph Shep. These discerning individuals are captivated by the brand’s exceptional activewear pieces, which are renowned for their stylish designs and remarkable versatility.

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Nurul Rustam

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