George Clooney Experiences A Cup Above In Newest Nespresso Campaign
George Clooney American actor, screenwriter, producer and director, stars in Nespresso new advertising campaign Comin Home, his second as United State Brand Ambassador. Nespresso the worldwide pioneer and reference in premium, single serve coffee extends its premiere 2015 campaign with Clooney and introduces a fresh iteration inspired by iconic Hollywood films. Set to Mel Torme celebrated version of Comin Home Baby, Clooney can be seen on the road and alongside legendary characters in scenes from some of America most memorable movies on a quest for quality coffee. He is joined in the new campaign by friend, fellow actor and director Andy Garcia. The advertising campaign will activate in the United State and Canada across television, digital, dedicated web films, social media and on the existing microsite.
Clooney is a strong supporter of Nespresso because its capsules are packaged in aluminum, a material that preserves the quality and freshness of the coffee and can be recycled over and over again. He demonstrates the importance and ease of recycling with Garcia in a fifteen seconds online video where Clooney brings his bag of used capsules into the Nespresso Beverly Hills Boutique and patiently waits his turn behind Garcia to drop them off.
Nespresso is committed to make recycling as easy as possible for consumers. To allow individuals to conveniently recycle their capsules, Nespresso offers prepaid recycling bags for consumers in forty eight states to mail back used capsules to be recycled. Consumers can bring their bag filled with Nespresso used capsules to one of the eighty eight UPS drop off locations or to any UPS driver. Consumers can also recycle used capsules at over five hundred collection points at Nespresso Boutiques across the country and at drop off locations at select retail partners.
