The popular sparkling wine brand Freixenet has made its’ TV advertising debut, sponsoring E4’s Don’t Tell The Bride.
Launching on Sunday night, the campaign will run for 10 weeks and will feature their Cordon Negro Cava, Prosecco and Italian Sparkling Rosé.
Samantha Cross, Brand Manager for Freixenet, commented, “It’s fantastic to have Freixenet on TV for the first time in the UK with Don’t Tell The Bride and Channel 4. The sponsorship allows us to display the full product range and build our brand awareness amongst an engaged target audience within a relevant environment.
“Our aim is to showcase each product within the Freixenet range and how our sparkling wines can be enjoyed from the sofa, to a wedding reception”.