Apple iPhone 11 features a stunning pro display, A13 Bionic, cutting-edge pro camera system and longest battery life ever in iPhone
Apple has announced iPhone 11 Pro and iPhone 11 Pro Max, a new proline for iPhone that delivers advanced performance for users who want the very best smartphone. The new Super Retina XDR display is a pro display with the brightest display ever in an iPhone.
Apple was a four-time global tier winner of the World Branding Awards in the Mobile Phones category.
In its latest iPhone ad for the iPhone 11, the smartphone giant demonstrates the iPhone 11’s sturdy build, being able to withstand the minute movements of everyday life which typically adds to the headache of iPhone users who fear for the safety of their precious device.
With the tagline ‘Ready for Action’, the ad effectively garners consumers’ trust in the fact that the new iPhone 11 is built to last—whether the phone falls to the floor as you drive, is pushed off a table by your cat, or rattles around in your bag with all your other stuff.
The ad also features its new triple-camera system providing a pro-level camera experience with an Ultra-Wide, Wide and Telephoto camera, delivering huge improvements to low-light photography and offering the highest quality video in a smartphone that is great for shooting action videos.
Boasting of the highest quality camera in any smartphone, it also introduces slow selfies, or as they call it, ‘slofies’, and a stunning night-mode ability.
The powerful Apple-designed A13 Bionic chip provides unparalleled performance for every task whilst enabling an unprecedented leap in battery life to easily get through the day. The ad goes on to brag of faster face ID features, the fastest chip in a smartphone, and all-day battery life.
“iPhone 11 Pro and iPhone 11 Pro Max are the most powerful and advanced smartphones we have ever made. They are packed with sophisticated technology that pros can count on to get their work done, and for anyone who wants the very best device made, even if they are not a pro,” said Phil Schiller, Apple’s Senior Vice President of Worldwide Marketing.
“iPhone 11 Pro has the first triple-camera system in iPhone and is far and away the best camera we have ever made, it provides our customers with a great range of creative control and advanced photo and video editing features in iOS 13. The Super Retina XDR is the brightest and most advanced display in iPhone and the A13 Bionic chip sets a new bar for smartphone performance and power efficiency.”