World Branding Forum

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LEGO DOTS offers a fun new way to design surfaces and customise for individual self-expression on Animal Crossing Fans of Animal Crossing and LEGO DOTS...

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Featured General News

Lego Works to Remove Bias From it’s Toys

Joshua Hughes

October 11, 2021

Lego announced it will work to remove gender stereotypes from its toys after a global survey the company commissioned found that attitudes to play and...

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Branding Featured News

Lego puts pop-art back in the picture for adult builders

Olivia Pearce

July 3, 2020

LEGO help adults get into the right ‘frame’ of mind whilst creating their very own masterpiece The LEGO Group is launching a new canvas for...